On Tuesday this week, the Katikkiro Charles Peter Mayiga visited Uganda Breweries Limited, the home of Ngule beer-the official Buganda Kingdom beer.

After the visit, the Buganda Premier and UBL MD Nyimpini Mabunda addressed a press briefing. At this briefing, it was announced that Ngule had exceeded set targets since introduction to market by 1000%. The beer was launched in January this year.

Ngule is selling at a recommended retail price of UGX1,500, a deliberate decision by UBL and the Buganda Kingdom to get more Ugandans consuming formal beer and off illicit brew which is harmful to their health.

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(According to World Health Organisation’s  Global Information System on Alcohol and Health (GISAH) report for 2010 ( whereas Uganda’s adult alcohol consumption per capita is at 8.33 litres, only 11.4% is formal alcohol (beer, spirits & wine) while, 88.6% is locally made alcohol that is not subject to any quality checks. In Kenya, formal alcohol, accounted for 79.7% )

In addition, Ngule is made from cassava and sorghum both locally sourced from Ugandan farmers with the aim of strengthening household incomes (the largest component being cassava).