Goretti Masadde, a Marketing and Communication Consultant addressed UDB Staff on the importance of Corporate Communication.

Uganda Development Bank (UDB) launched a mid-term Communication and Stakeholder Engagement strategy. The event was held at the UDB Offices at Rwenzori Towers.

 The goal of the strategy, which will run from 2019 to 2022, is to strengthen public and stakeholder understanding of and participation in UDB’s mission of accelerating socio-economic development through sustainable financial interventions.

Participants at the workshop

Provia Nangobi, the Acting Head of Public Relations and Corporate Affairs at Uganda Registration Services Bureau (URSB) shared the registration services agency’s success story and showcased the significant impact effective Communication can have on an institution’s reputation.

UDB’s Managing Director, Patricia Ojangole pledged commitment on behalf of the Board of Directors, to prioritize Corporate Communication given its critical importance to business success.