Uganda Airlines has appointed APG as its General Sales Agent (GSA) in the United Kingdom, shortly after launching its long-anticipated direct flights between Entebbe and London Gatwick on May 18, 2025.
The new partnership is expected to bolster the airline’s expansion into the UK market, marking a major milestone as Uganda Airlines reconnects with the UK for the first time in more than 20 years.
Under the agreement, APG will manage full sales and marketing services for Uganda Airlines across the UK market. This includes overseeing customer service, trade engagement, and promotional efforts to support the airline’s growth in Europe.
“APG will provide full sales and marketing services and representation support in the UK market. APG will also support Uganda Airlines with travel trade engagement and promotional initiatives to drive awareness and sales of the new route,” the airline stated.
Uganda Airlines’ Entebbe–London route will be operated using the airline’s state-of-the-art Airbus A330-800neo, offering three cabin classes: Business, Premium Economy, and Economy, to cater to both leisure and corporate travelers.
Richard Burgess, President of APG Network, commented: “We are delighted to be representing Uganda Airlines in the UK at such a pivotal moment. The airline’s direct operation from Entebbe to London Gatwick signifies a significant development for travel and trade relations between the two countries.”
The airline emphasized that this strategic partnership will strengthen Uganda Airlines’ international footprint and ensure efficient representation in one of its key markets.
“This partnership further reinforces APG’s ongoing mission to support airline growth worldwide through local representation and a full suite of services tailored to airline partners,” the airline added.
Uganda Airlines is the national carrier of the Republic of Uganda and has rapidly expanded its international and regional routes since its revival. It currently operates scheduled service across East, Central, and Southern Africa and now extends its reach to Europe with this new UK route.
